Your buyers stay yours. Their numbers stay theirs.
Every buyer has a path home, and BuyerPath helps you guide them. Buyers answer honestly because their finances stay private, so you see who's actually ready to move. And your clients are never handed to lenders, advertisers, or other agents.
For real estate agents — 14 days free, no card required · then $29.99/mo · Already have an account? Sign in
Buying or selling a home? Get the free BuyerPath app:
One app, both sides of the deal.
Agents get a ranked pipeline and an AI that reads their whole book. Buyers get a private, guided path to ready — branded to you.
The 3½-minute tour — pipeline, pricing, and the client app.
Your own lead magnet — not another lead bill.
Share your branded 2-minute readiness quiz — in your bio, your email signature, a QR at every open house. Each taker lands on your Leads board with contact info and a readiness band, one tap from a branded invite, and the AI drafts the follow-up. No per-lead fees, ever.
The AI reads your whole book.
One tap sorts every client into act-today, nurture, and steady — each with the specific next move that drives the sale. No spreadsheets, no guessing who to call.
Your brand on every screen. Your tools, connected.
Set your photo, brokerage logo, and accent color once — every client sees them, everywhere. Connect Google or Outlook and buyers book showings straight into your real calendar; share documents through your own Google Drive.
A coach that already knows your pipeline.
Ask for a listing blast and it writes the letter — then tells you exactly which clients to send it to, why each one fits, and what to say when you call. Marketing, follow-ups, pricing strategy: it works from your real book, not generic advice.
A CMA in seconds — numbers you can defend.
Enter a home and BuyerPath pulls comparable sold homes and builds a suggested price range from their price per square foot — every figure computed from the comps, never guessed. Hand your seller a clean, shareable report on the spot.
Buyers see their path. You never see their numbers.
Each buyer gets a readiness band, their #1 next lever, and progress toward their goal. You see only a coarse signal — their exact credit, income, and savings stay private to them.
Everything your buyer needs — under your name.
Messages, showings, calculators, rates, and down-payment programs live in one place, carrying your photo and brokerage. You stay the trusted guide through the whole journey.
…and everything else your clients need, free:
📅 Request showings
Buyers pick from your real open times and add a note — you approve with one tap and it lands on both calendars.
💬 Message you directly
A private thread with their agent — questions, updates, and shared homes in one place instead of scattered texts.
🔎 Search & share homes
They search listings and send favorites straight to your board — you see what they love the moment they find it.
✨ Ask the AI assistant
Plain-English answers to buying and selling questions, any hour — informational only, never advice that replaces you.
📉 Rates & what they mean
Live mortgage rates translated into their personal budget, plus a weekly buying-power update straight to their inbox.
🏦 Programs & calculators
First-time-buyer and down-payment programs they may qualify for, with affordability and payment calculators built in.
🏡 Sellers, too
Sellers track their home sale — plans, timeline, and prep — with the same privacy: you see progress, never their numbers.
Buyers keep their numbers. You get the signal.
Buyers answer honestly because you can't see the answers. Honest answers are what make the readiness signal worth acting on.
Their exact numbers, private to them.
Coarse, actionable signals.
What BuyerPath never does
Every line above is written into our privacy policy, not just this page.
From first invite to closing, BuyerPath does the analysis.
No data entry and no spreadsheets — you set up each client in seconds, and the intelligence builds itself as they engage.
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1
Invite your clients
Send each buyer or seller their own private link or QR code. They sign up already connected to you — no manual setup, and everyone you bring in is attributed to you automatically.
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2
They get ready — privately
Your clients check their buying readiness, run the calculators, explore down-payment assistance programs, and chat with their AI guide. Their exact credit, income, and finances stay private to them — you never see raw numbers.
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3
BuyerPath scores & ranks them
Each client gets a live readiness band (high, building, or early), a plain-language read on what's holding them back, a coarse budget range, and a trend showing whether they're rising or slipping — all updated as their situation changes.
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4
You see who to call today
Your pipeline ranks itself by who's most ready and flags anyone who's gone quiet before they go cold. Your AI coach knows your whole book — so you spend your time on the client most likely to close.
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5
Book the showing — no back-and-forth
Connect your Google or Outlook calendar and BuyerPath suggests open times that fit your schedule. Pick one, confirm, and it books the showing and sends your buyer the invite — all without leaving the app.
Intelligence, not another contact list.
AI scores every buyer
Each buyer gets a live readiness band — high, building, or early — that updates as their situation changes. No spreadsheets, no guessing.
See what moves the needle
Ask "what gets this buyer to ready?" and BuyerPath shows the change that matters most — more down payment, a different price band, a rate shift.
Your day, prioritized
The pipeline ranks itself by who's most worth your time right now — and flags buyers who've gone quiet before they go cold.
From “who” to “booked”
Connect Google or Outlook and BuyerPath reads your availability, suggests times, and books the showing with your buyer once you confirm — your calendar stays the source of truth.
Intelligence, not data entry
This isn't another contact list. BuyerPath does the analysis a great assistant would — and hands you the move that drives the sale.
Real listings, straight from your MLS.
BuyerPath connects directly to MLS data — your buyers search live listings inside your branded app instead of drifting to Zillow, and every home they love lands on your board with full IDX attribution. Rolling out now, starting with MLS PIN (Massachusetts).
🏠 Live listings, your brand
Buyers search real MLS inventory in the app that carries your name — not a portal that sells them to the highest bidder.
📬 Saved searches & alerts
Their criteria become living searches — new matches reach them in the app and in their weekly digest, keeping you top-of-mind.
✅ Compliance built in
MLS numbers, listing-agent attribution, status, opt-outs, and disclaimers are handled — IDX rules followed out of the box.
MLS feeds require brokerage sign-off: your brokerage adds BuyerPath as its technical contact and approves the MLS data application. We prepare the paperwork and handle the integration — no cost to the brokerage. Talk to us →
One plan. Everything included.
No per-lead fees, no contracts, no surprise tiers — the whole product for one flat price.
- ✓ Free for 14 days — no card required
- ✓ Always free for your clients
- ✓ Client data never sold, never shared with lenders or advertisers
- ✓ Unlimited buyers & sellers on your board
- ✓ AI coach, readiness scoring, scheduling & weekly digests
- ✓ Instant CMA & comparable-sales pricing
- ✓ Cancel anytime
Get the free BuyerPath app
Free for buyers and sellers — download it from your store, or scan the code with your phone.
Not sure which? One smart link detects your device
See your pipeline in minutes.
Start free, invite your buyers, and watch BuyerPath score who's ready to close.